Webinar on demand: how SEA food consumers expect brands to be sustainable

Sustainability Is No Longer a Choice — It’s a Necessity

In the rapidly growing Southeast Asian market, sustainability — encompassing environmental, cultural, and social dimensions — is becoming a key factor in consumer purchasing decisions.

Join our free online seminar to gain exclusive insights into:

✅ The evolving values and mindsets of Southeast Asian consumers
✅ Successful examples of sustainable branding in action
✅ Circular business models that turn waste into profit
✅ Differentiation strategies through “localism” and culinary heritage

Presented in a conversational format by Mintel analysts from our Kuala Lumpur (Malaysia) office, this session is a must-watch for marketers looking to stay ahead.

What Food & Beverage Brands Need to Know Now

“Health-conscious” isn’t enough — brand evaluation is now tied to responsibility for future generations
Tap into the power of cultural identity and regional heritage that resonates across generations
Discover how to develop products that celebrate local authenticity

Who Should Attend?

This seminar is ideal for:

Marketing professionals in the food & beverage industry exploring or expanding into Southeast Asia
Product planning and R&D teams involved in sustainable product development
Brand strategy leaders driving ESG / SDG initiatives

Speakers