Manufacturers go in search of the ultimate spell for beauty

May 29, 2008

Double, double toil and trouble, fire burn and cauldron bubble….Latest research from the Mintel Global New Products Database highlights several new skincare products with ingredients that would not be out of place in a witch’s spell. In fact, you may just find snake venom, snail slime, breast milk or even placenta extracts in the lotions and potions in your bathroom cabinet. “There are now so many skincare products to choose from and manufacturers are increasingly having to look at the world around us in a new light to find bizarre, new ingredients to make their products stand out from the crowd. By using these off-the-wall formulas, manufacturers are playing on the hope that something this wacky might just work,” explains Alexandra Richmond, senior beauty analyst at MINTEL.

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