Why ecommerce is a complement to, not a replacement for, in-store grocery shopping Grocery shopping is a planned, habitual behaviour. Indian consumers shop for food, especially fresh produce, at local kiranas (mom-and-pop stores) and supermarkets, which remains the norm despite the ... Read More
Four Ways Beverage Brands Can Innovate This blog is based on a presentation from IFT 2022 from Lynn Dornblaser and Melanie Bartelme. For the complete presentation and more, click here. Our expert analysts monitor ... Read More