Comperemedia’s 2023 Financial Services Marketing Trends webinar will discuss how economic uncertainty, increased anxiety, and burgeoning technology are all areas brands will need to tackle with marketing efforts in 2023.
Comperemedia Director of Marketing Strategy, Biota Li Macdonald will provide insights on brand positioning, advertising themes, product offerings, and other white space opportunities that are key to a strong strategy for the coming year.
About The Presenter
Biota Li Macdonald is the Director of Marketing Strategy for Comperemedia, focusing on financial services industry insights and thought leadership. Her specific areas of interest include neobanks and fintech, digital assets, financial inclusion, and other emerging trends.
- Financial Services
Related Mintel events
Mintel at Fi Asia Indonesia 2026
In this forward‑looking speech, Mintel Associate Principal Heng Hong Tan explores the emerging trends set to shape the future of non‑alcoholic drinks in Southeast Asia — from functional benefits and protein‑led innovation to culturally rooted wellness and multisensory experiences.
From Protection to Resilience: The Next Big Opportunity in Skincare Webinar
17th September 3pm BST, 9AM CDT SPF defined skin protection for decades. But consumer demand has moved on. …
in-cosmetics latam 2026
Discover the trends shaping the future of beauty and personal care September 23–24, 2026São Paulo, BrazilExpo Center Norte…
TMRE – The Market Research Event 2026
Join Mintel at TMRE Mintel is excited to exhibit at The Market Research Event, taking place October 5-7, 2026…
Mintel at in-cosmetics Asia 2026
Across two keynote sessions at the Marketing Trends Theatre, Mintel will explore how evolving consumer needs, wellness expectations, advanced science and category innovation are shaping the next stage of beauty and personal care in APAC and beyond.
Mintel x Fi Europe 2026
Join Mintel at Fi Europe 2026 Fi Europe is a leading event for the food ingredients industry, bringing together…
