Mintel Webinar – German Lifestyles: Consumers between localism and globalisation
Tuesday, November 16th – 2:30 pm CET
Some of the new behaviours and habits that have been adopted during the COVID-19 outbreak are expected to stick, and brands and businesses will have to align with these if they want to stay relevant. The “next normal” includes changed spending and shopping habits and work patterns as well as new expectations towards brands.
This 60-minute webinar will set a particular focus on how and why localism is a key outcome of the pandemic. Join Research Analyst – Consumer Lifestyles, Germany, Mainga Hachibiti and Associate Director – Consumer Lifestyles Research, Jack Duckett as they open the session with an overview on how German, but also international brands can leverage increased efforts to support local communities. Mainga will then be joined by a panel of Mintel’s Beauty & Personal Care , Food & Drink and Retail top experts who’ll explore what these findings mean across sectors in Germany.
The panelists:
Mainga Hachibiti – Research Analyst – Consumer Lifestyles, Germany
Valentin Thies – Senior Food & Drink Analyst
Irene Brockie – Research Analyst – Retail, Germany
Susanne Krenz – Research Analyst – Beauty and Personal Care
Register now here!
Related Mintel events
Emerging Trends Shaping the Global Pet Food Market: Successfully Navigating 2025 and Beyond
Pet owners are more invested than ever in their pets’ nutrition. How can brands meet their evolving expectations?
Mintel x in-cosmetics Amsterdam 2025
Discover the Future of Beauty with Mintel at in-cosmetics Global 2025 Mintel is proud to be exhibiting at in-cosmetics Global,…
NIS- Nutri Ingredients Summit Tradeshow 2025
Mintel is happy to announce they will have a booth at the NIS – Nutri Ingredients…
食品・飲料の業務用専門展［ファベックス］2025
日本最大級の食品・飲料専門展[ファベックス]にミンテルが初出展いたします。 食品・飲料業界の世界と日本のトレンドを把握できる、ミンテルのブースにぜひお越しください。
[网络研讨会] 洞察中老年消费趋势，挖掘品牌营销机会点
随着“年轻老人”概念的兴起，我们看到中老年人的生活方式正在发生显著变化。他们不仅 关注健康和长寿，更积极追求精神充实和社会参与。本次网络研讨会中，英敏特专家将为您解读中国中老人群偏好与生活方式，解读三大人群趋势，挖掘品牌营销机遇。
Innovate with Mintel: A Beauty & Personal Care Ideation Event
Join us for an exclusive, one-day ideation experience designed to inspire, engage, and unlock new business opportunities in Indonesia’s beauty and personal care industry. Innovate with Mintel is a unique event that brings together industry professionals, Mintel experts, and cutting-edge tools to drive innovation and creativity.
[Mintel Webinar] The Future of Pet Food: 2025
Join Mintel expert as she spotlights how in the next two years, emerging pet food trends reveal a shift towards novel proteins like fish and cultivated options, a rising demand for natural and organic products amidst innovation slowdowns, and a gap in functional cat treats focused on wellness.
SIR Annual Conference 2025
Join Kendall Gadie, Comperemedia's Associate Director of Insurance Research, as he joins the "Gen Z Panel" at the SIR Annual Conference in Boston, MA.
