The cost of living crisis is dictating how German consumers spend their free time. Value has become a bigger driver than ever before, but what defines good value to today’s consumer?

In this webinar, Mintel analysts Silvia Hondt and Paul Davies will explore how consumers’ focus on getting good value is impacting their choice of travel and leisure activities. They will also explore the increased importance of health and wellbeing, providing strategic recommendations to companies and brands that are impacted by changes to the ways Germans use their free time.

Meet the Presenters

Silvia Hondt

Research Analyst – Travel & Leisure

Silvia explores and writes about German consumer and market trends on the topics of Travel & Leisure. Before joining Mintel, she worked in the public sector in sports administration and as a project employee in tourism consulting. With her academic background in the field of tourism management and sports and health sciences, she adds significant knowledge of scientific research to her reports.

Paul Davies

Category Director – Leisure, Foodservice and Travel Research

Paul heads up Mintel’s Leisure, Travel, and Foodservice research teams within the UK. This involves overseeing the production of more than 50 reports a year, each of which provides unique and groundbreaking insight to help our clients grow their business.

EMEA
Food and Drink
Travel and Tourism

March 28th, 2023

11:00 AM - 11:45 AM, Central European time

Webinar

Related Mintel events

Beauty and Personal Care EMEA

November 6th, 2025 Online

2026 Global Beauty & Personal Care Predictions | EMEA

From Today’s Signals to Tomorrow’s Trends The beauty industry stands at a pivotal moment. As consumer priorities shift toward wellness,…

Discover more

Americas Beauty and Personal Care

November 11th, 2025 Online

2026 Global Beauty & Personal Care Predictions | Americas

The beauty industry stands at a pivotal moment. As consumer priorities shift toward wellness, authenticity, and meaningful experiences, four groundbreaking trends are redefining how we approach beauty in 2026.

Discover more

Asia