It's game, set and match(maker) for the health and fitness club market
We have all heard of making new acquaintances at the supermarket, but it would seem that your local gym could offer just as much match-making potential! The latest exclusive consumer research from MINTEL shows that as many as one in five (19%) private health club members have met good friends or a partner at their gym, while one in four (26%) see their club as a good place to meet like-minded people. What is more, around one in five (19%) enjoy socialising in the bar after a workout and a similar proportion (17%) have been to a club organised event.
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