Santa goes a surfing as 40% shop on-line this Christmas

January 19, 2006

Endless queues of stressed Christmas shoppers, cheesy Yuletide anthems on a constant loop and over heated shop floors – we all know that Christmas shopping on the high street can be a real chore. But latest research from MINTEL shows that the Internet will be the true shining star this festive season. Indeed, this year almost two in five (38%) British adults will be doing at least some of their Christmas shopping on-line, up from only around half this (22%) in 2001. What is more, those who actually prefer to use the Internet for Christmas shopping now stands at some 15%, up from just one in ten (10%) only last year.

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