Travel and tourism market research

Mintel’s global team of industry experts knows its way round the travel and tourism market. We know the numbers, the destinations, the innovations. The products putting others in the shade.


We put in the miles. Mintel’s global team of industry experts knows its way round the travel and tourism market. We know the numbers, the destinations, the innovations. The products putting others in the shade. We track the market’s emerging trends. We pick up on the cultural and behavioural shifts that are changing consumer habits and preferences. And we join the dots to help you see the full picture – not just a postcard or snapshot view. Our researchers and analysts package data, knowledge and understanding of consumer trends into actionable insights that can inspire your own thinking and add weight to your plans. We can take you where you want to go.

OUR Solutions for Packaging market research

Mintel Reports

Mintel Reports include detailed consumer research, sales data and market information along with analysis, context and commentary to provide the complete picture of the past, present and future of key markets.

Mintel Trends

By tracking trends, analyzing and interpreting consumer behavior, Mintel Trends helps you understand changes in culture, markets and brands so you can target consumers more effectively.


Mintel ePerformance tracks and assesses email marketing campaigns and their performance to provide competitive and industry benchmarks.


With access to a global network of more than 30,000 field evaluators, Mintel Field Services provides authentic consumer reporting with data that monitors competition and informs sales strategy.


Mintel Market Sizes is a fast, reliable database of global market information, including sizes, segmentation, market shares and forecast.


From market assessment to landscape analysis, Mintel Consulting delivers a fresh viewpoint supported by rigorous data on brand, innovation, strategy and consumer insight.


If you want to find your way in travel and tourism, you need to let Mintel be your guide. Your business is truly worldwide, so you need trusted research that spans the globe. Market data, by continent and territory – sized, segmented, forecasted and shared. You have to see the industry from all its angles. Long haul, short haul, business, MICE. Flights, hotels, cruises. Where the connections are made. You want to follow the crowds but go off the beaten track too – discover the emerging destinations, the new formats, the innovations in accommodation, service and sales. And you need to know the consumer as well – the travellers, the tourists, and what sets them apart. Who goes where, when and why. Where they are heading next.

Category Coverage

Package holidays market

Independent holidays market

Specialist holidays market

Cruises market

Air travel market

Hotels and accommodation market

Domestic tourism market

Short/city breaks market

Business travel market


Holiday planning and booking market

Travel insurance market

Travel currency market


Consumer research

Population and demographics

Market size

Market share

Market Segmentation

Market forecast

Brand communication

Brand research

Brand preference

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