2025 Household Care Trends Webinar — EMEA

  • EMEA
  • Household
On-demand
Online event

Click the register button above to attend the webinar!

Embark on a journey through the latest evolutions in Household Care trends for 2025, where we unravel the shifting dynamics, lifestyle preferences and the forces shaping the way we live.

New competitors and demographic shifts are reshaping household care, creating both challenges and opportunities for innovation, differentiation, and strategic brand growth.

Our experts in the field, Jamie Rosenberg, Yasemin Holtemayer, and Gabriela Elani will navigate this evolving landscape in this webinar where you will discover the impactful realm of household care.

Can’t attend the live session? Register and you’ll receive a link to the recording via email after the live webinar has ended.

Meet the presenters
Jamie Rosenberg
Associate Director, Global Household and Personal Care
Jamie is an expert in competitive intelligence and strategic thinking. He has over 20 years of experience leading projects for domain expansion, open innovation, competitive response, and strategic early warning. As an associate director focused on global household and personal care, Jamie uses this background to identify category-level trends allowing clients to think further ahead and develop more future-proof innovation, marketing, and portfolio management strategies.rnrnBefore joining Mintel, Jamie spent 12 years with Kimberly-Clark Corporation’s Enterprise Growth Incubator, seeking out new product concepts and partnership opportunities for the Huggies, Kotex, Depends, and Kleenex brands.
Yasemin Holtemayer
Analyst, Household Care
Yasemin joined Mintel in October 2022 as a Household Care Research Analyst in Germany. Prior to working at Mintel, Yasemin worked as a Consumer Insights Analyst. She holds a M.A. in Brand Management and a B.Sc. in Clothing Technology/Fabric Processing.
Gabriela Elani
Senior Director, Mintel Consulting
Gabriela has extensive experience in product innovation, strategy, and consumer insights. She is one of the team’s foremost experts in foreign markets and has worked with numerous brands to grow their businesses around the world, focusing on product development, consumer communication initiatives, and portfolio prioritization. Gabriela leverages her cross-category CPG (household care, personal care, food and beverage) expertise to help clients think outside the box when it comes to their own business and categories and better anticipate what is to come in the future. Based in Chicago, Gabriela loves traveling the world with her husband and sons in her free time and she is forever in search of the perfect latte.

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