Mintel will be attending IFT Mexico’s live webinar on March 28th! Mônica S. Pucci Simão will be presenting on Mintel’s 2023 Food and Drink Trends – LATAM.

The presentation will look at how the following four LATAM trends – Savvy Sustenance, Unguilty Pleasure, Adaptable Cooking, and The Worth of Water aim to spotlight the most relevant of the eight global trends for the region, based on the local context and consumers’ habits, preferences, and demands.

Exploring how companies will adjust, diversify and innovate to reassure anxious consumers, they identify new directions for the foundational consumer behaviors within Mintel’s Trend Drivers Value, Experiences, and Surroundings.

Meet the Presenter

Monica S. Pucci Simao

Sr. Customer Success Manager Key Accounts – Latam

Monica has a degree in Business Administration in São Paulo, Brazil and has extensive experience in B2C and B2B companies with a focus on Food, Beverage, Cosmetics, Beauty and Household, having worked in leading fragrance houses. She joined the Mintel team in 2018 and is currently part of the Customer Success team, managing global accounts in Latin America.