Explore the world of Thai flavours as we delve into the roots of Thai cuisine’s widespread appeal, driven by soft power initiatives, government backing, and influential media. As online discussions thrive, regional Thai cuisines, including Isan, Northern, and Southern varieties, continue to sustain interest, aligning with the growing trend of prioritizing natural remedies for holistic health.

In response to evolving consumer tastes, businesses in Thailand are adapting to cater to diverse preferences, making it essential to understand the intricacies of Thai cuisine. Join us for the webinar as our expert analyst will spotlight the following key topics:

  •     Decoding consumer preferences for fusion or authentic Thai cuisine
  •     Understanding factors that drive premium pricing
  •     Exploring the successes and challenges of regional dishes
  •     Analyzing the potential for regional flavors to succeed on a broader scale

Don’t miss the opportunity to gain valuable insights into the dynamic landscape of Thai cuisine and its impact on consumer choices.

  • Asia
  • Food and Drink
March 12th, 2024
2:00 PM - 3:00 PM, Thailand time
Webinar

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