Searching for a platform that enables you to track on trend flavour and ingredients innovations with confidence? Mintel provides actionable answers for your business to grow: Flavourscape AI. This groundbreaking tool offers an instant overview of flavours used in 86 markets worldwide, enabling you to assess flavour trends growth, market penetration and unique combinations, with the ultimate goal of fine-tuning your products to align with current and emerging trends.

In this engaging webinar, our experts Alex Beckett — Director of Mintel Food and Drink, and Simon Daw -Mintel Principle Consultant – discuss the power of Flavourscape AI, exclusively available to Mintel’s GNPD subscribers.

Join this on-demand video for expert views on:

  • How the Flavourscape AI tool accelerates ideas and opportunities for brands, delivering rapid and robust landscape outputs.
  • How Mintel’s Data Science and Analytics capability produces accurate predictions of new on trend flavours, ingredients, and claims.
  • Showcasing relevant case studies, where manufacturers have sought new flavours and on trend ingredients for innovative product launches.

In addition, Flavourscape AI allows you to explore a decade’s worth of rolling GNPD product launch data, combined with Mintel solutions, all geared to catapult you into a world of innovative launch opportunities.

Don’t miss out on this exclusive opportunity to harness the full potential of Flavourscape AI and revolutionise your flavour strategy at your own pace with our on-demand video.

Meet the Presenters
Alex Beckett
Mintel Food & Drink Director
Alex presents food and drink insights in creative, thought-provoking ways and thrives on crafting consumer and innovation stories from Mintel’s vast data sources. As well as being an in-demand global soft drinks expert, Alex manages the hugely popular ‘Year of Innovation’ food and drink reports. Prior to Mintel, Alex was a food and drink journalist.
Simon Daw
Principal Consultant
Simon has worked ‘client side’ for over 35 years with international companies within blue-chip B2B and B2C organisations across food, beverage, on trend ingredients, and flavours. Simon has an extensive track record of success in helping companies conceive and implement double-digit growth strategies with more purposeful consumer marketing, research, category, and product innovation development.
  • EMEA
  • Food and Drink
  • Ingredients, Flavours and Fragrances
On-demand
Webinar

Related Mintel events

Americas
2026 Global Consumer Predictions Webinar | Americas
On-demand Online
2026 Global Consumer Predictions Webinar | Americas

Connect today’s behaviors to tomorrow’s opportunities live. Mintel’s 2026 Consumer Predictions Webinar goes beyond traditional trends analysis to deliver forward-looking intelligence on…

EMEA
2026 Global Consumer Predictions Webinar | EMEA
On-demand Online
2026 Global Consumer Predictions Webinar | EMEA

The webinar, presented by Dan Takacs, Associate Director of Macro Trends, and Richard Cope, Senior Trends Consultant, explored three defining…

Americas Beauty and Personal Care EMEA
The Future of Colour Cosmetics Global
On-demand London, United Kingdom
The Future of Colour Cosmetics Global

Get ready to uncover fresh insights, expert perspectives, and practical takeaways on the future of Color Cosmetics in this exclusive…

Asia Beauty and Personal Care
Colourful pills
On-demand Online
[On-demand Webinar] Unlocking Beauty from Within: Trends and Opportunities in APAC’s Beauty Supplement Market

Join us for an exclusive webinar uncovering the fast-evolving beauty supplement market across Asia-Pacific, with a focus on Southeast Asia specific insights. Discover how consumer interest in holistic health, innovative product formats, emerging ingredients, and the connection between inner and outer beauty is shaping this booming industry.

Asia Food and Drink
Herbal pills
On-demand Online
[On-demand Webinar] Future of Healthy Aging: The Role of Vitamins, Minerals, and Supplements

Discover the aging consumer market and uncover key trends in the supplement industry. The era of longevity is here. The…

Government Travel and Tourism
Trump tariff disruption
On-demand Online
[Webinar] Navigating Tariffs in a Time of Uncertainty

As trade policies evolve and new tariff proposals emerge, both businesses and consumers must navigate a rapidly changing economic environment. Join Mintel's global experts for a dynamic conversation unpacking the future of tariffs. 

EMEA Media and Content Producers Retail
Social Commerce in Germany: Understanding the emotional drivers behind younger consumers’ path to purchase
On-demand Online
Social Commerce in Germany

The launch of TikTok Shop in Germany is just one sign of a broader shift: younger German are increasingly turning to social media to search and buy.

EMEA
People walking in London
On-demand Online
[Webinar] British Lifestyles 2025: Understanding Today’s Consumer

Brits continue to face significant macroeconomic challenges. In response, many have chosen to focus closer to home, prioritising the things…