Most British travellers undeterred by terrorism and natural disasters
British holiday-makers prove to be a resilient lot in the face of natural disasters and terrorism attacks, especially if a discount is on offer. According to latest research from MINTEL as many as two-thirds (67%) of British adults say that they will not give in to terrorism and let it prevent them from visiting places that have suffered a terrorist attack. What is more, almost half of adults (49%) said that as more of these events occur, they are becoming hardened to them, and would not be discouraged from travelling as much as they would have been 5 years ago. Indeed, MINTEL’s research shows that the British are travelling abroad at a faster rate than ever before, despite a series of devastating terrorist attacks, natural disasters and health scares since the start of the millennium. Between 2000 and 2005 the outbound market increased by an estimated 22% to almost 45 million trips, overtaking the domestic market, which is continuing to decline and stood at just 41 million trips last year.
-
Discover your next big breakthroughGet smart fast with our exclusive market research reports, delivering the latest data, innovation, trends and strategic recommendations....View Reports
-
2026 Global PredictionsOur Predictions go beyond traditional trend analysis. Download to get the predictive intelligence and strategic framework to shape the future of your industry in 2026 and beyond. ...Download now
-
Are you after more tailored solutions to help drive Consumer Demand, Market Expansion or Innovation Strategy?Ask for a customised strategic solution from Mintel Consulting today....Find out more