S04 Ep108

Beauty and Personal Care Consumer Trends for 2023 and beyond

Looking ahead to 2023, host Andrew McDougall and beauty industry experts Sarah Jindal and Vivienne Rudd share a preview of the three trends Mintel predicts will impact consumer demand for beauty in the coming year, including brand and product examples and recommendations for marketing strategy and product innovation development over the next five years. The specific and bold trends explore how ongoing uncertainty and new challenges are causing evolutions to foundational consumer behaviours centred around sustainability, value, wellbeing and experiences. Listen now to learn more about the ‘Beauty Rx’, ‘Evolved Self-Care’ and ‘New Rules Of Engagement’ trends!

Looking ahead to 2023, host Andrew McDougall and beauty industry experts Sarah Jindal and Vivienne Rudd share a preview of the three trends Mintel predicts will impact consumer demand for beauty in the coming year, including brand and product examples and recommendations for marketing strategy and product innovation development over the next five years. The specific and bold trends explore how ongoing uncertainty and new challenges are causing evolutions to foundational consumer behaviours centred around sustainability, value, wellbeing and experiences. Listen now to learn more about the ‘Beauty Rx’, ‘Evolved Self-Care’ and ‘New Rules Of Engagement’ trends!

For all the research and insights on what beauty and personal care consumers want and why—now, next and in the future—download the FREE 2023 Mintel Global Beauty and Personal Care Trends—a summary of three trends.

For insight into changing consumer behaviour, global market expertise, and strategic brand recommendations, download the FREE 2023 Mintel Global Food and Drink Trends—a summary of four of the trends.

Interested to know what else Mintel predicts for consumers in 2023? Get access to all of our free research by subscribing and becoming a member of the Mintel Spotlight community.

Meet the Host
Andrew McDougall
Director, Mintel Beauty & Personal Care
Meet the Guests
Sarah Jindal
Senior Director, Beauty, Personal Care and Household Research, Americas
Vivienne Rudd
Director of Global Innovation and Insight, Beauty and Personal Care
Mintel News

For the latest in consumer and industry news, top trends and market perspectives, stay tuned to Mintel News featuring commentary from Mintel’s team of global category analysts.

More from Mintel
  • 2023 Global Beauty and Personal Care Trends
    What beauty and personal care consumers want and why—now, next and in the future....
    View our reports store
  • 2023 Global Consumer Trends
    Find out the most important issues that brands need to think about when engaging with consumers in an ever-changing world....
    View our reports store
  • Mintel 2026 Global Predictions
    2026 Global Predictions
    Our Predictions go beyond traditional trend analysis. Download to get the predictive intelligence and strategic framework to shape the future of your industry in 2026 and beyond. ...
    Download now
  • Mintel Consulting
    Are you after more tailored solutions to help drive Consumer Demand, Market Expansion or Innovation Strategy?
    Ask for a customised strategic solution from Mintel Consulting today....
    Find out more
Subscribe to Mintel Spotlight
Related articles
October 9, 2025
Discover the Beauty & Personal Care Predictions that will shape the future of beauty in 2026 and beyond. Paired with actionable insights to help you adapt, innovate, and lead.
September 16, 2025
The rise of K-Beauty is no secret, but its impact is far from over. This report dives into the evolving dynamics between Korean and American beauty consumers and reveals where…
August 21, 2025
The announcement of Unilever’s $1.5B acquisition of Dr. Squatch from Summit Partners has sparked considerable discussion among industry analysts. While this brand acquisition may…

Free market intelligence downloads