German Consumer Webinar

EMEA
Household
Retail

March 26th, 2025

10:00 AM - 10:40 AM, London time

Online event

Join Mintel Lifestyles Expert Dr. Jennifer Hendricks for an Exclusive Live Webinar on the German Consumer Landscape

Economic uncertainty, concerns about Germany’s political future, and numerous global challenges are weighing heavily on Germans, affecting consumer sentiment.

Mintel’s lifestyles expert, Dr. Jennifer Hendricks, unveils the latest insights into the German consumer landscape. This exclusive webinar is designed to equip brands across industries with actionable strategies to engage with German consumers.

Join this webinar to discover:
– How the cost of living crisis is still shaping consumption habits, and which adapted behaviours have become the new norm
– Opportunities for brands to address consumers’ key spending priorities
– How can brands react to recent political shifts in Germany and support consumers in an era of global uncertainty

Presenters

Jennifer Hendricks

Principal Analyst for Germany’s Consumer Lifestyles Report

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