The credit crunch is far from over and it couldn’t be more apparent anywhere than in credit card direct mail offers sent to consumers. Analyzing credit card direct mail trends, Mintel Comperemedia found that the total estimated volume for credit card acquisition offers reached only 1.34 billion during Q3 2008.Credit…
Mintel expects Americans to tire of financial worries and woes soonAfter months of hand-wringing and finger-pointing, the economic crisis is beginning to wear on many Americans. Despite a long road ahead to recovery and stability, market research firm Mintel anticipates many will move on with their lives sooner rather than…
New Mintel survey shows health trends beginning to impact awarenessIt seems “Eat fresh” may ring truer to today’s kids and teens than “Run for the border.” A new survey from Mintel suggests adolescent’s food perceptions and actual eating habits may not be as dire as many adults thought.Asking why they…
As purse strings tighten, Brits are taking a leaf out of Tom and Barbara’s book and turning to ‘The Good Life’ to see them through these tougher times. Indeed, latest research from Mintel finds as many as one in four (25%) adults are ‘Good Lifers’ embracing this thriftier way of…
The penny has finally dropped, as latest research from MINTEL shows that British consumers are starting to take their first tentative steps towards more responsible budgeting. 2008 has been a terrible year for the UK savings ratio (how much we save as a % of our earnings) which recently fell…
Mintel Comperemedia sees green marketing and business tactics being used to weather financial crisisSuccess in today’s economy definitely isn’t black and white. In fact, adding a bit of “green” can help financial services companies stay current, even as the market shakes and business plans stumble. Mintel Comperemedia, a service that…
Today’s latest beauty products are less concerned with masking the truth than those of yesteryear. Mintel Beauty Innovation, a new service monitoring beauty and personal care launches globally, sees a trend in manufacturers shining a light on ingredients and formulations.Mintel Beauty Innovation reports that over one in seven (16%) global…
According to latest independent research from MINTEL, state-backed NS&I is the most trusted high street financial brand in the UK, highlighting Britain’s desire for security in the current economic climate. National Savings and Investments (NS&I) tops the leader board in the trust stakes, with one in four (25%) adults saying…
Mintel announces the introduction of Mintel Beauty Innovation, a new on-line service available as part of the Mintel Global New Products Database. Beauty Innovation focuses on enhanced analysis of new product launches in the beauty and personal care industry. By covering niche, prestige, masstige and mass-market products in over 50…
So far this year, British shoppers have been in denial – spending more than they did in 2007, in spite of the mounting evidence that their incomes were being squeezed. Until now that is. Latest research from MINTEL shows that reality is beginning to strike and we Brits are now…
Americans still reach for small pleasures despite shrinking pocketbooksA five-star restaurant might be out of the question, but a nice bottle of wine at home? Definitely. In spite of—or maybe because of—tough economic times, many Americans are clinging to their smallest, most indulgent pleasures. New research from Mintel shows market…
Vehicle service and repair markets grow steadily, reports MintelHigh gas prices and financial worries are keeping many people off the road … but their cars are still heading for the shop. A new report from research firm Mintel, Automobile Aftermarket, shows the market for vehicle service, repairs and upgrades slowly…
