The use of vitamins, minerals, and dietary supplements (VMS) among Americans is on the rise. According to new research from Mintel, among the 78% of Americans who are vitamin* users, a third (34%) have increased their usage since the start of the COVID-19 pandemic, including nearly half (47%) of Millennials.
Indian men are becoming experimental with skincare. New research from Mintel reveals that about 3 in 10 (30%) men are interested in adding more facial skincare products to their regimen compared to 26% of women. This number increases to 35% of men aged 25-34.
When it comes to cutting back on meat, sustainability is taking a backseat as the cost of living crisis continues to bite. According to new research from Mintel, the perceived financial benefits of eating less meat skyrocketed during 2022. When asked about the benefits of cutting back on meat, Mintel…
Gaming or Esports is picking up pace among Thai consumers, with over three-quarters (76%) of Thai consumers spending at least an hour a day gaming** and one in three (36%) playing for between two and four hours daily, according to new research* from global…
Eating habits among Indians see home-cooked meals becoming more relevant, driven by the rising cost of living, according to new research from Mintel. Half (51%) of consumers* who said they were cooking more in May 2022 compared to the prior three months stated that…
Mintel, the world’s leading market intelligence agency, recently attended Cosme Week 2023 where Ruyi Xu, SVP of Insights, APAC at Mintel , was invited to discuss Mintel’s latest research and insights on China’s beauty market. The day-one session explored opportunities for brands in the skincare market, including recommendations for brands…
Nearly three in five Gen Zs (51%) are looking for new ways to integrate technology into their daily lives. 95% of Gen Z consumers agree that mental health is just as important to maintain as physical health. 64% of Gen Z consumers spend more…
Nine out of ten US airport travelers are satisfied with the airport experience Nearly half (45%) of US airport travelers find the crowds in airports to be stressful More than seven in ten (73%) US airport travelers agree they feel taken advantage of when…
The cost of living crisis is biting hard this year as, according to new research from Mintel, over half (54%) of Brits say financial concerns mean they plan to keep a stricter budget this year compared to 2021. Meanwhile, easier access to credit and/or buy-now-pay-later schemes will prove to be…
Mintel, the experts in what consumers want and why, has today (15 Nov. 2023) announced three key consumer trends set to impact the global beauty and personal care industry in 2023, with implications over the next 5+ years: Beauty Rx: The medicalisation of beauty is leading to…
Mintel, the experts in what consumers want and why, has today released the new edition of APAC Food and Drink Landscape. Centred on three themes: Inflation and Value, Physical and Mental Wellness and The Next Gen of Sensory Experiences, it explores the…
Mintel, the experts in what consumers want and why, has today released the new edition of APAC Beauty and Personal Landscape, which looks at the latest consumer trends and market developments in the region’s beauty industry over the past 12 months and beyond. A key driver…
