To party or not to party? The return of the office Christmas party is being met with some reluctance, as the latest research from Mintel reveals more than four in ten (41%) British workers* say the risk of catching coronavirus is making them feel uncomfortable about going to a work…
Ahead of the United Nations Climate Change Conference (COP26) starting this Sunday (31 October), the latest research from Mintel reveals that almost two thirds (63%) of Brits agree the conference is a great opportunity for all nations to commit to reducing the impact of climate change. This is closely followed…
The COVID-19 outbreak has made healthy living the prime focus for many consumers. According to the latest Mintel research, more than half of all Indian consumers* say they included all essential nutrients (eg proteins, vitamins) in their meals (52%) and consumed…
In the post-pandemic era, health has become one of the hot topics of the day, and Chinese consumers’ concern for their own health has risen to a new level. Experts in what consumers want and why, Mintel predicts that the Chinese in-home food and health supplements industry will…
Consumers around the world believe companies are the most responsible for a whole host of sustainability issues, but also acknowledge that consumer behaviour can make a difference, according to the latest research from the Global Outlook on Sustainability: A Consumer Study 2024-25 Almost…
The localism trend is mainstreaming in Thailand and is being accelerated by the COVID-19 pandemic. New research from Mintel reveals that over half (51%)* of Thai consumers believe that buying local products is an efficient way to boost the nation’s economy, while 47% think they should feel proud…
The stress of COVID-19 has fuelled Britain’s smoking habit as latest research from Mintel reveals over half (51%) of smokers are stress-smoking more since the beginning of the pandemic. While the pandemic is shining a spotlight on the nation’s health concerns, young smokers…
53% of LGBTQ+ adults say that social distancing and stay-at-home orders negatively impact their mental wellbeing. 29% don’t feel a part of the overarching LGBTQ+ community. 38% feel that they can be themselves around their family; 48% feel they can be who they really are with friends. The COVID-19 pandemic…
For truly single* Americans, a shared sense of humor (72%) is the number one attribute they look for in a partner – more important than shared personal goals (52%) like owning a home or starting a family. In fact, according to new research from Mintel, the experts…
Mintel, the experts in what consumers want and why, has today (12 January 2021) announced seven trends set to impact global consumer markets in 2021, including analysis, insights, and recommendations centred around consumer behaviour, market shifts, innovative brands, and opportunities for companies and brands to act on…
Nearly one in five Americans say they personally know someone who identifies as non-binary. 29% have felt personally limited by gender norms and stereotypes. 51% of consumers say they like seeing brands explore gender bending. Only 17% are aware of diversity training on gender identity and gender expression offered by…
Christmas on a budget: Half of German Gen Z say money is going to be tighter for Christmas this year
Gen Z consumers aged 23 and under are expected to have a particularly tougher Christmas, as Mintel’s latest German Lifestyles research reveals 48% of them say money is going to be tighter than usual this Christmas. This compares to just over a third (36%) of German consumers as a…
