Mintel has today (31 October, 2017) revealed the key consumer trends set to impact China in 2018. Over the coming year: Consumers will embrace machine learning and artificial intelligence (AI) as long as it makes their lives easier and they are permitted to opt-in or opt-out. Young…
Mintel announced today (October 11, 2017) the four key trends set to impact North American consumer markets over the coming year. With surprises at every turn and vague uncertainty gripping Americans and Canadians daily, being attuned to consumer trends across transparency, value,…
Mintel has today (Wednesday 11th October, 2017) revealed the key consumer trends set to impact Europe in 2018. Over the coming year: Consumers will take to the seas to reel in recycling as a new wave of marine conservation emerges. Digital disclosure legislation and hacks will see…
Nowadays, urban Chinese consumers are becoming more and more focused on their health and overall fitness even as lifestyles get busier. New research from global market intelligence agency Mintel reveals that three in four (76%) urban Chinese consumers have developed a habit of doing sport and fitness…
The digital age has brought about a wave of consumer distrust, and it seems that one of the major sources of brand trust in Australia lies in a consumer’s national identity. New research from market intelligence agency Mintel reveals that as many as seven in 10 (72%)…
It seems interest in rewarding, and even spoiling, pets may be encouraging higher spending on treats among American pet owners. New research from Mintel reveals that sales of pet treats have outpaced both dog and cat food…
While gender stereotypes continue to be challenged both inside the boardroom as well as in the home, it seems that in the classroom, pupils still follow the gender divide. Indeed, Mintel’s Lifestyles of Children and Teens UK 2017 Report reveals that while boys aged 7-15 in the…
The growing appeal of leading healthy lifestyles has made its way to consumers in Southeast Asia and it seems the cornerstone of maintaining this is by following a healthy diet and exercise regime. Indeed, new research from global market intelligence agency Mintel reveals that as many as…
They are supposed to be the golden years of life, but for many Brits the prospect of ageing is being overshadowed by fears regarding what their old age may look like. Mintel’s marketing to the over 55’s market report reveals that the fear of developing dementia is…
While China’s economy continues to grow at a moderate pace, consumers have become more selective spenders in 2017 as a result of increased pressures both at work and with their personal finances. New research from global market intelligence agency Mintel reveals that, today, urban Chinese consumers* are…
Although cheaper prices attract consumers in Thailand, it seems a product’s quality is the highest priority when making a purchase decision. According to new research from global market intelligence agency Mintel, as many as three in five (58%) metro Thai consumers* rate high quality as a key…
With 2017 marking Canada’s 150th anniversary, it seems that national pride is alive and well as new research from Mintel’s annual Canadian Lifestyles report reveals that three quarters (73 percent) of Canadians say they are proud to be living in Canada. Hand-in-hand with their…
