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In this special episode, host Andrew Davidson sits down with Pam Piligian, CMO, Navy Federal Credit Union, live at the Money 20/20 conference – the largest global fintech event enabling payments and financial services innovation for connected commerce. Hear Pam’s opinion on the evolution of the role of the CMO, how she is navigating the marketing landscape in volatile times and how Navy Federal is addressing the macro environment where US consumers are still spending but the drumbeat of rising rates, inflation and recession is getting louder. Listen now to find out how personalisation at scale and ‘listening loudly’ are driving results.

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MEET THE HOST

Andrew Davidson
SVP/Chief Insights Officer, Mintel Comperemedia
In addition to his role as a host of Mintel Little Conversation, Andrew is an expert in financial services, cross-channel marketing insights, consumer behavior, and global trends who has predicted the evolution of payments marketing for more than 20 years.

MEET THE GUEST

Pam Piligian
Chief Marketing Officer, Navy Federal Credit Union