Chicago (July 14, 2009)—Almost all Americans are cutting back because of the recession, but in Hispanic households across the country, these cutbacks have a unique tone. New information from market research firm Mintel shows US Hispanics skirting some of the major lifestyle shifts being endured by non-Hispanics. “Because of…
Chicago (June 8, 2009)—With the depressed economy looming over the heads of future brides and grooms, the question begs to be asked, will the big day still be perfect with recessionary cutbacks? A just-published focus group presentation and video from Mintel shows that while the economy is influencing wedding day…
While many of us are prepared to live in splendid squalor, latest research from Mintel finds nothing is more likely to bring on a cleaning splurge than a visit from our friends or relatives. Over 46 million Brits have at least one household chore they hate doing, and as…
Edutation, edutation , edutation – No rest for the wicked as “Why don’t you” culture runs through one in two Briton’s homes. As the nation looks forward to a weekend of rest and relaxation, latest research from Mintel finds industrious Brits will be doing far more with their spare time than…
As the Formula 1 season approaches, it seems the “Lewis Hamilton effect” has gripped the nation – new figures from Mintel show that one in five (20%) Brits take more of an interest in motor sports as a result of Lewis Hamilton’s success on the scene. Indeed, it seems…
The concept of purchasing goods and services from the vendor around the block has a quaint, nostalgic appeal, but new research from Mintel shows that “buying local” still has many fans to earn in America. According to Mintel’s exclusive consumer survey on local shopping, just one in six adults…
The economy is starting to cast a shadow over green living’s glow. According to new consumer research from Mintel, the number of Americans who say they almost always or regularly buy green products remains unchanged since last year, at 36%. This comes after tripling the previous year (from 12% in…
A new consumer survey from market research firm Mintel confirms that many Black Americans believe Barack Obama when he declares, “change has come to America.” Asked to rate their agreement with the statement, “I feel better about myself since Barack Obama was elected President of the U.S.,” Mintel’s Black survey…
Three in ten (31%) British adults spent more this Christmas than they did on Christmas 2007Many of us had good intentions to be a little more frugal this Christmas than last. But despite the doom and gloom, latest research from Mintel shows that, for some, the spirit of Christmas was…
Mailboxes were undoubtedly less full last year. New data from Mintel Comperemedia, a service that provides direct marketing competitive intelligence, indicates the number of marketing direct mail offers sent by financial services companies to acquire new customers fell by over one-quarter in 2008. Comparing direct mail statistics from January-November…
Alistair Darling proposed a 2p increase in fuel duty in his pre-budget announcement, but all is not lost. Latest research from Mintel finds that the vast majority of Brits have now taken their foot well and truly off the gas when it comes to fuel spending.Indeed, Mintel finds that more…
Contrary to popular auto advertising, the majority of Americans view their vehicles simply as functional and safe for getting around. A new Mintel report suggests most people feel responsible and practical—not sexy or powerful—while driving.Mintel asked online survey respondents “How do you feel when you are driving?” and gave them…