Sending the kids back to school is proving to be an increasingly costly affair for Britain’s parents, as the latest research from Mintel estimates that the back-to-school market was worth £1.16 billion in 2018. This is an increase of 36% on the previous year when it was worth £855 million.
The time has finally come: Millennials are all grown up. Most US Millennials* have said ‘goodbye’ to their 20s, are married and own their own home; however, ‘adulting’ has proven harder than expected as there is a strong sense of disillusionment among the cohort as many don’t yet feel like…
The days of bathroom cabinets packed with an array of skincare products could be over as British women grow tired of complicated facial skincare routines, according to the latest research from Mintel on women’s facial skincare. Over the last year*, almost three in ten (28%) women have…
While consumers claim to know the importance of using a sunscreen, new research from the world’s leading market intelligence agency Mintel reveals that as many as 65% of consumers in India* have not used any form of sunscreen in the last twelve months. In fact, a quarter…
Gone are the days when consumers viewed ice cream as just a summer treat; instead, it is now seen as an indulgent treat that can be eaten year round. Latest research from the world’s leading market intelligence agency Mintel shows that more than half (56%) of urban…
Mintel’s annual The Chinese Consumer Report, offering an overview of the key trends and spending behaviours affecting China’s consumer landscape over the last year, reveals that Chinese consumers are in pursuit of richer experiences and quality of life. Latest findings from The Chinese Consumer Report shows that…
From almond to oat and coconut to pea, plant-based milk alternatives are causing something of a stir, as latest research from Mintel reveals Brits are branching out in their milk tastes. Almost a quarter (23%) of Brits used plant-based milk alternatives in the three months to February…
Latest research from the world’s leading market intelligence agency Mintel indicates that China’s travel market is poised for positive growth in the years ahead. Today, the Chinese travel market is dominated by the domestic segment; Mintel research reveals that when it comes to the number of travellers,…
As Brexit rumbles on, British consumers continue to spend on brands and businesses that successfully tap into the Holy Trinity of current consumer behaviour: the ‘experience economy’, the booming health and wellness movement, and the desire to be more ethically conscious and eco-friendly. These are some of the latest findings…
While many Indian consumers intend to lead a healthy lifestyle, lack of motivation and time make it difficult for them to do so. New research from the world’s leading market intelligence agency Mintel reveals that almost two-thirds (64%) of Indians* say that they don’t exercise. And while…
Usage of in-home hair colourants is soaring among Britain’s star-struck young males, as they take inspiration from celebrities and social media personalities. According to the latest research from Mintel on hair colourants, the number of 16-24-year-old men using hair colourants has grown from 38% in 2018 to…
Living with skin sensitivities is an everyday reality among most Asian consumers and brands have an opportunity to help ease the burden. In fact, research from the world’s leading market intelligence agency Mintel reveals that 44% of female facial skincare users in China say that having sensitive…
